:root{
  --cream:#F6F1E7;--paper:#FBF8F0;--ink:#2B2723;--ink-soft:#6B6259;--terracotta:#D97757;--terra-dark:#B9583E;
  --stone:#EFE6D8;--sage:#E7ECDF;--blush:#D8B7AD;--lavender:#C3B8CF;--line:rgba(74,61,49,.15);
  --shadow:0 18px 45px rgba(66,48,35,.13),0 4px 12px rgba(66,48,35,.07);--serif:"Newsreader",Georgia,serif;--sans:"Work Sans",Arial,sans-serif;
}
*{box-sizing:border-box} html{scroll-behavior:auto} body{margin:0;color:var(--ink);font-family:var(--sans);-webkit-font-smoothing:antialiased;overflow-x:hidden;background:radial-gradient(circle at 8% 5%,rgba(217,119,87,.07),transparent 30%),radial-gradient(circle at 93% 28%,rgba(195,184,207,.08),transparent 24%),var(--cream)}
body::before{content:"";position:fixed;inset:0;pointer-events:none;z-index:100;opacity:.18;background-image:url("data:image/svg+xml,%3Csvg viewBox='0 0 180 180' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.08'/%3E%3C/svg%3E");mix-blend-mode:multiply}
img{display:block;max-width:100%} a{color:inherit}.shell{width:min(1380px,calc(100% - 8vw));margin-inline:auto}.section-rule{border-top:1px solid var(--line)}
.scroll-progress{position:fixed;inset:0 0 auto;height:3px;z-index:120;pointer-events:none}.scroll-progress span{display:block;width:100%;height:100%;background:var(--terracotta);transform:scaleX(0);transform-origin:left}
.case-header{min-height:92px;display:grid;grid-template-columns:auto auto 1fr;gap:22px;align-items:center;position:relative;z-index:20}.case-brand img{width:122px;height:auto}.case-brand-note{font-size:10px;letter-spacing:.24em;text-transform:uppercase;color:#8C7F72}.case-nav{justify-self:end;display:flex;gap:32px;align-items:center;font-size:14px;font-weight:500}.case-nav a{text-decoration:none}.pill-link{display:inline-flex;gap:10px;align-items:center;background:var(--terracotta);color:#fff;border-radius:999px;padding:13px 20px;text-decoration:none;font-weight:600;box-shadow:0 10px 24px rgba(217,119,87,.16);transition:transform .25s ease,background .25s ease}.pill-link:hover{transform:translateY(-2px);background:var(--terra-dark)}.text-link{text-decoration:none;border-bottom:1px solid var(--terracotta);padding-bottom:4px;font-weight:600}
.eyebrow{margin:0 0 18px;color:var(--terracotta);text-transform:uppercase;letter-spacing:.12em;font-weight:600;font-size:12px}.paper-card{background:var(--paper);box-shadow:var(--shadow);position:relative}.tape{position:absolute;z-index:4;width:76px;height:24px;top:-11px;left:44%;transform:rotate(-2deg);opacity:.82}.tape-terra{background:rgba(217,119,87,.64)}.tape-terra-soft{background:rgba(217,119,87,.42)}.tape-cream{background:rgba(234,218,191,.92)}.tape-blush{background:rgba(216,183,173,.78)}.pin{width:13px;height:13px;border-radius:50%;position:absolute;top:-6px;left:50%;z-index:5;box-shadow:0 2px 5px rgba(0,0,0,.22)}.pin-terra{background:var(--terracotta)}.pin-purple{background:#6C5A79}
.case-hero{display:grid;grid-template-columns:.78fr 1.22fr;column-gap:70px;row-gap:32px;align-items:center;padding:58px 0 78px}.case-hero h1{font:400 clamp(76px,9vw,156px)/.82 var(--serif);letter-spacing:-.06em;margin:0}.case-deck{font-size:clamp(19px,1.65vw,25px);line-height:1.45;color:var(--ink-soft);max-width:650px;margin:32px 0 22px}.hero-role{font-size:13px;text-transform:uppercase;letter-spacing:.09em;color:#827569}.hero-art{transform:rotate(1.4deg);padding:18px 18px 14px}.hero-art img{width:100%;aspect-ratio:16/9;object-fit:cover}.hero-art figcaption,.campaign-caption,.system-paper figcaption,.germany-proof figcaption,.role-paper figcaption{font-size:12px;color:#786C61;line-height:1.4;margin-top:12px}.hero-stats{grid-column:1/-1;display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.hero-stats div{padding:24px 28px}.hero-stats div:not(:last-child){border-right:1px solid var(--line)}.hero-stats strong{display:block;font:500 clamp(36px,4vw,60px)/1 var(--serif);color:var(--terracotta)}.hero-stats span{font-size:13px;color:#75695E}
.snapshot{display:grid;grid-template-columns:repeat(4,1fr);padding:26px 0}.snapshot-item{padding:0 25px}.snapshot-item:not(:last-child){border-right:1px solid var(--line)}.snapshot-item span{display:block;color:#95887C;font-size:10px;text-transform:uppercase;letter-spacing:.1em;margin-bottom:8px}.snapshot-item strong{font-size:14px;line-height:1.4}
.two-col{display:grid;grid-template-columns:.75fr 1.25fr;gap:80px;padding:96px 0}.section-intro h2{font:400 clamp(42px,4.4vw,70px)/1.02 var(--serif);letter-spacing:-.045em;margin:0;max-width:840px}.section-copy{max-width:720px;font-size:19px;line-height:1.65;color:var(--ink-soft)}.section-copy p{margin:0 0 22px}.section-copy strong{color:var(--ink);font-weight:500}.section-subcopy{max-width:720px;font-size:16px;line-height:1.6;color:var(--ink-soft);margin:20px 0 0}
.scope{padding:90px 0 104px}.scope-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-top:44px}.index-card{position:relative;min-height:205px;padding:26px 24px 28px;border:1px solid rgba(81,67,54,.09);box-shadow:0 10px 26px rgba(66,48,35,.06);transition:transform .35s cubic-bezier(.2,.8,.2,1),box-shadow .35s ease}.index-card:hover{transform:translateY(-5px) rotate(.3deg);box-shadow:0 16px 34px rgba(66,48,35,.1)}.index-card>span{font:italic 12px var(--serif);color:var(--terracotta)}.index-card h3{font:500 19px/1.2 var(--sans);margin:28px 0 10px}.index-card p{font-size:13px;line-height:1.5;color:#695F56;margin:0}.stone{background:var(--stone)}.sage{background:var(--sage)}.blush{background:#E7CDC5}.lavender{background:#D9CFE0}
.campaigns{padding:100px 0 116px}.campaign-heading{display:grid;grid-template-columns:1.4fr .6fr;gap:60px;align-items:end}.campaign-heading>p{font-size:15px;line-height:1.6;color:var(--ink-soft);max-width:390px}.campaign-grid{display:grid;grid-template-columns:repeat(12,1fr);gap:18px;margin-top:48px;align-items:start}.campaign-card{padding:14px 14px 16px;transition:transform .38s cubic-bezier(.2,.8,.2,1),box-shadow .38s ease;text-decoration:none}.campaign-card:hover{transform:translateY(-7px) rotate(.25deg);box-shadow:0 24px 50px rgba(66,48,35,.16)}.campaign-card img{width:100%;height:auto;object-fit:cover}.campaign-caption{display:grid;gap:3px;margin-top:12px}.campaign-caption strong{font-family:var(--serif);font-size:21px;font-weight:500;color:var(--ink)}.campaign-caption span{font-size:12px;color:#786C61}.campaign-feature{grid-column:1/8;transform:rotate(-.8deg)}.campaign-grid .campaign-card:nth-child(2){grid-column:8/13;transform:rotate(1.2deg);margin-top:34px}.campaign-grid .campaign-card:nth-child(3){grid-column:1/7;transform:rotate(.5deg)}.campaign-grid .campaign-card:nth-child(4){grid-column:7/10;transform:rotate(-1deg);margin-top:26px}.campaign-grid .campaign-card:nth-child(5){grid-column:10/13;transform:rotate(.8deg);margin-top:10px}.campaign-grid .campaign-card:nth-child(3) img{aspect-ratio:2.165/1;object-fit:cover}.campaign-grid .campaign-card:nth-child(4) img,.campaign-grid .campaign-card:nth-child(5) img{aspect-ratio:1/1;object-fit:cover}
.systems{padding:100px 0 120px}.system-layout{display:grid;grid-template-columns:.82fr 1.18fr;gap:58px;margin-top:48px;align-items:start}.system-cards{display:grid;gap:12px}.system-card{padding:24px 24px 26px;border-top:1px solid var(--line);display:grid;grid-template-columns:44px 1fr;column-gap:14px}.system-card span{font:italic 13px var(--serif);color:var(--terracotta);grid-row:1/3}.system-card h3{font:500 20px var(--sans);margin:0 0 6px}.system-card p{font-size:14px;line-height:1.55;color:var(--ink-soft);margin:0}.system-visuals{display:grid;grid-template-columns:1.06fr .94fr;gap:16px;align-items:end}.system-paper{position:relative;background:var(--paper);padding:12px 12px 14px;box-shadow:var(--shadow)}.system-public{transform:rotate(-1deg)}.system-proof{transform:rotate(1.4deg);margin-top:70px}.system-paper img{width:100%;height:auto;object-fit:cover}.system-proof img{aspect-ratio:1.15/1;object-fit:cover}
.results{padding:100px 0 120px}.results-grid{display:grid;grid-template-columns:repeat(3,1fr) 1.3fr;gap:14px;margin-top:48px;align-items:stretch}.result-stat{min-height:250px;padding:28px;background:var(--paper);border:1px solid rgba(81,67,54,.08);display:flex;flex-direction:column;justify-content:flex-end}.result-stat strong{font:500 clamp(48px,5vw,76px)/1 var(--serif);color:var(--terracotta)}.result-stat span{font-size:14px;color:#74695E;margin-top:8px}.germany-proof{padding:13px;transform:rotate(1deg)}.germany-proof img{width:100%;height:380px;object-fit:cover;object-position:center 20%}
.feedback{padding:100px 0 120px}.feedback-heading h2{max-width:980px}.testimonial-grid{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:48px}.testimonial-card{margin:0;background:#1d1e21;padding:0;overflow:hidden;border:1px solid rgba(0,0,0,.06);box-shadow:0 10px 30px rgba(66,48,35,.08)}.testimonial-card.light{background:#fff}.testimonial-card img{width:100%;height:100%;object-fit:contain}
.role-proof{align-items:center}.role-paper{padding:14px 14px 16px;transform:rotate(.7deg)}.role-paper img{width:100%}
.external{display:grid;grid-template-columns:.9fr 1.1fr;gap:80px;padding:84px 0}.external h2{font:400 clamp(38px,4vw,60px)/1 var(--serif);letter-spacing:-.04em;margin:0}.external-links{display:grid}.external-links a{display:flex;justify-content:space-between;gap:20px;padding:18px 0;border-bottom:1px solid var(--line);text-decoration:none;font-weight:600}.external-links a:hover{color:var(--terracotta)}
.case-close{padding:118px 0 126px}.case-close h2{font:400 clamp(48px,5.7vw,88px)/.98 var(--serif);letter-spacing:-.05em;max-width:1100px;margin:0}.close-actions{display:flex;gap:26px;align-items:center;margin-top:42px}.case-footer{display:flex;justify-content:space-between;padding:26px 0 32px;border-top:1px solid var(--line);font-size:11px;text-transform:uppercase;letter-spacing:.08em;color:#8B7D70}
.reveal{opacity:0;transform:translateY(26px);transition:opacity .85s cubic-bezier(.2,.8,.2,1),transform .85s cubic-bezier(.2,.8,.2,1)}.reveal.is-visible{opacity:1;transform:translateY(0)}.float-card{will-change:transform}
@media(max-width:980px){.case-header{grid-template-columns:auto 1fr}.case-brand-note{display:none}.case-nav{gap:18px}.case-hero{grid-template-columns:1fr;gap:34px;padding-top:40px}.case-hero-copy{max-width:760px}.hero-art{max-width:800px}.snapshot{grid-template-columns:1fr 1fr;gap:0}.snapshot-item:nth-child(2){border-right:0}.snapshot-item{padding:18px 18px;border-bottom:1px solid var(--line)}.two-col,.campaign-heading,.system-layout,.external{grid-template-columns:1fr;gap:38px}.scope-grid{grid-template-columns:1fr 1fr}.campaign-grid{grid-template-columns:1fr 1fr}.campaign-feature,.campaign-grid .campaign-card:nth-child(n){grid-column:auto;margin-top:0}.campaign-feature{grid-column:1/-1}.results-grid{grid-template-columns:1fr 1fr}.germany-proof{grid-column:1/-1}.testimonial-grid{grid-template-columns:1fr}.system-visuals{grid-template-columns:1fr 1fr}.case-close{padding-top:90px}}
@media(max-width:640px){.shell{width:min(100% - 34px,1380px)}.case-header{min-height:76px}.case-brand img{width:102px}.case-nav>a:not(.pill-link){display:none}.pill-link{padding:11px 15px;font-size:12px}.case-hero{padding:34px 0 58px}.case-hero h1{font-size:clamp(68px,23vw,104px)}.case-deck{font-size:18px;margin-top:24px}.hero-stats{grid-template-columns:1fr}.hero-stats div{padding:18px 8px}.hero-stats div:not(:last-child){border-right:0;border-bottom:1px solid var(--line)}.snapshot{grid-template-columns:1fr}.snapshot-item{border-right:0!important}.two-col,.scope,.campaigns,.systems,.results,.feedback,.external{padding-top:72px;padding-bottom:78px}.section-intro h2{font-size:clamp(40px,13vw,56px)}.scope-grid{grid-template-columns:1fr}.campaign-grid{grid-template-columns:1fr;gap:12px}.campaign-feature{grid-column:auto}.campaign-card{transform:none!important}.system-layout{gap:32px}.system-visuals{grid-template-columns:1fr}.system-proof{margin-top:0}.results-grid{grid-template-columns:1fr}.germany-proof{grid-column:auto}.germany-proof img{height:470px}.testimonial-grid{gap:10px}.external{gap:22px}.case-close{padding:80px 0}.case-close h2{font-size:clamp(44px,13vw,64px)}.close-actions{align-items:flex-start;flex-direction:column}.case-footer{flex-direction:column;gap:8px}.tape{width:58px;height:19px}.role-proof{padding-top:72px}.role-paper{margin-top:5px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.reveal{opacity:1;transform:none;transition:none}.float-card{transform:none!important}.campaign-card,.index-card,.pill-link{transition:none}}

/* V9 image treatment: preserve the full campaign artwork and make proof feel editorial. */
.hero-art{padding:16px 16px 14px}
.hero-art img{aspect-ratio:auto;height:auto;object-fit:contain;background:#fff}
.campaign-card img{height:auto!important;aspect-ratio:auto!important;object-fit:contain!important;background:#fff}
.system-paper img{height:auto!important;aspect-ratio:auto!important;object-fit:contain!important;background:#fff}
.results-grid{grid-template-columns:repeat(3,1fr)}
.germany-proof{grid-column:1/-1;width:min(760px,100%);justify-self:end;padding:14px 14px 16px;transform:rotate(.6deg)}
.germany-proof img{width:100%;height:auto!important;max-height:none;object-fit:contain!important;object-position:center;background:#fff}

.feedback-heading{max-width:1060px}
.testimonial-grid{grid-template-columns:repeat(3,1fr);gap:14px;align-items:stretch}
.testimonial-quote{position:relative;min-height:270px;padding:30px 28px 26px;background:var(--paper);border:1px solid rgba(43,39,35,.08);box-shadow:0 16px 38px rgba(66,48,35,.08);display:flex;flex-direction:column;justify-content:space-between;overflow:hidden}
.testimonial-quote::before{content:"“";position:absolute;right:18px;top:-24px;font:400 130px/1 var(--serif);color:rgba(217,119,87,.12)}
.testimonial-quote:nth-child(2){background:#EDE4D8;transform:rotate(.4deg)}
.testimonial-quote:nth-child(3){background:#E4D2CC;transform:rotate(-.4deg)}
.testimonial-quote blockquote{position:relative;margin:0;font:400 clamp(27px,2.2vw,40px)/1.08 var(--serif);letter-spacing:-.035em;max-width:14em}
.testimonial-person{display:flex;align-items:center;gap:12px;margin-top:26px}
.testimonial-person img{width:42px;height:42px;border-radius:50%;object-fit:cover;filter:grayscale(1)}
.testimonial-person span{display:grid;font-size:12px;line-height:1.35;color:var(--ink-soft)}
.testimonial-person strong{font-size:13px;color:var(--ink)}
.feedback-proof-note{margin-top:18px;font-size:11px;color:#8A7B6E;letter-spacing:.04em}

@media(max-width:980px){
  .results-grid{grid-template-columns:repeat(3,1fr)}
  .testimonial-grid{grid-template-columns:1fr 1fr}
  .testimonial-quote:first-child{grid-column:1/-1}
}
@media(max-width:640px){
  .results-grid{grid-template-columns:1fr}
  .germany-proof{grid-column:auto;width:100%;justify-self:stretch}
  .testimonial-grid{grid-template-columns:1fr}
  .testimonial-quote:first-child{grid-column:auto}
  .testimonial-quote{min-height:230px;padding:24px 22px}
}

/* V10: landscape proof framing */
.germany-proof{width:min(980px,100%);justify-self:end;padding:14px 14px 16px;transform:rotate(.45deg)}
.germany-proof img{display:block;width:100%;aspect-ratio:auto;height:auto!important;object-fit:contain!important;object-position:center center;background:#fff}
@media(max-width:640px){.germany-proof img{aspect-ratio:auto;height:auto!important}}

/* Mobile overflow fix: <figure> has a 40px UA side margin, and end-aligned it overhung the left edge */
@media(max-width:640px){
  .germany-proof{margin-inline:0;width:100%;justify-self:stretch}
}